Some Thoughts on Frame Philosophy

Our frame philosophy is pretty basic : make it as light as possible, build it so it'll last a lifetime, make it as beautiful as we can without indulging in embellishments that for us serve no useful purpose.

Eriksen frames are not painted; they're bead blasted which creates an excellent finish while simultaneously relieving stress pressures created in the joining process. There's no reason to paint titanium frames because titanium doesn't rust. Hence why add a product where it's serves no purpose other than aesthetics. Besides, paint scratches; titanium doesn't.